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It’s often said that there are three ways to increase sales; by finding more customers, increasing your average sales value and increasing the number of times a customer buys from you. In this article, we look at how you can encourage growth with some practical ideas you can apply in your own business. Ideas to find and attract new customers Understanding your target market and what drives them to buy – use this knowledge to create products that meet their needs and winning marketing campaigns. Getting more visitors to your website using search engine optimisation or pay-per-click advertising. Asking customers